Tuesday 25 September 2012

Raid on Kahamba Ebook Promo Results

Well, the promo period for all three of the ebooks I've published on Amazon is now over. The results were pretty good, but it could have been better. To all of the readers who downloaded my books I want to say "Thank You!" If you enjoyed my books please leave a review on Amazon, even if it is only a sentence or two.  And if it isn't too much, please tell your friends in person or on Facebook about it if you could as I can always use the PR and marketing.

Thanks to the reviews I received I know the SF military fiction I'm writing is hitting the right note with readers.  The action is good along with the world building.  And yes - you can make big mechas appear realistic!

It is pretty funny how two of my books were next to each other at one point!
Results of the Promo
  • I gave away between 200 to 300 copies of each ebook during the promo. About 900 in total
  • My name stayed up in the Amazon top 100 SF Adventure Ebooks for Free list for 12 days.
  • I received 4 new reviews - all good to great! This was the best thing.  I'm glad people like my work.
  • I sold more ebooks, but only a few dozen. This is still much better than not selling more than a copy a month for the couple of months prior to the release of Raid on Kahamba.
Conclusions
When I first published the Amazon recommendation engine worked better for newbie authors.  It is definitely harder now to get something into the top seller list.  You actually have to move high hundreds or thousands of free copies I think.  The recommendation engine only seems to recommend the highest sellers now when it used to recommend your book along with all of the other freebie offers before.  So I'll be changing my strategy to just use more social media marketing and the freebie giveaways will probably go away as it doesn't seem to result in more sales or exposure any more (basically a waste of time unless I manage to move copies via other marketing mechanisms anyhow).

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